What is bid?

The Humanz platform allows advertisers to create influencer marketing campaigns and make some of them public. You, as an influencer, can bid on these campaigns, asking the advertiser to consider you for this campaign. The advertiser will get your bid and be able to view your profile, both the one you created and your Humanz data, to review both your interest niches and content skills, as well as the profile of your audience. The advertiser will also give you an indication of what they are willing to pay but the amount you bid is up to you. While we never set the price at Humanz, we give advertisers tools to understand market rates and benchmarks. These are available for free on our website too so try to familiarise yourself with them to be competitive.